MC2's GE Transportation exhibit at Innotrans, Berlin MC2's GE Transportation exhibit at Innotrans, Berlin MC2's GE Transportation exhibit at Innotrans, Berlin MC2's GE Transportation exhibit at Innotrans, Berlin MC2's GE Transportation exhibit at Innotrans, Berlin

GE Transportation Rides High at Innotrans, Berlin

The InnoTrans trade fair in Berlin is the largest transportation fair in the world drawing upwards of 130,000 visitors, all focused on railway transportation. GE Transportation wanted to communicate their global depth, breadth and focus, to formally introduce RailConnect 360 software for the rail industry and to conduct high level business meetings with executive clients and prospects. The use of live video feeds connected the exhibit, an outdoor trackside display and an engine display tent to each other.

MC² services included:

Creative strategy
3D Design
Interactive design and development
Graphic design and production
Project management
Fabrication
Talent management
Hospitality management
Video taping
AV & Internet networking management
Lead management