Bell Labs Anomaly: Immersive Innovation

Best in Class Gold Winner from Horizon Interactive Awards.

Gold MarCom award winner.

The idea was to create a space that would bring the past, present, and future innovations of Bell Labs to life within a 360-degree immersive environment. It needed to accommodate current technology with an eye to containing as-yet undeveloped technology demonstrations of the future. This space, known as The Anomaly, has become a company-wide symbol of innovation.

Read the case study. See the story of the Anomaly on Vimeo.